Workshop | Social Hire - Recruiting Strategies Leveraging Social Media and Digital Marketing

Workshop | Social Hire - Recruiting Strategies Leveraging Social Media and Digital Marketing

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Wed, 26/10/2016 - 09:00 - 17:00
Ref#: SH_16
Nº of hours: 7


SOCIAL HIRE is a hands-on workshop that will walk attendees through the best practices for using the latest social media and digital marketing techniques and platforms for recruiting top talent. Attendees will see examples of top performing organizations and receive tips from a social media and branding expert on how to position their organization for successful and efficient recruiting.


> Building your recruitment brand on social media: what results can you expect to see from investing time in social media?

> Defining:
   - your target audience;
   - how to reach them;
   - your ultimate business objectives for your social media presence.

> Step-by-Step How to build a strong corporate presence on LinkedIn, Google+, Twitter and Facebook;

> Bonus Step How to leverage the networks of all the individual recruiters on your team;
> How to proactively use social media to spark conversations with clients or candidates;
> How to use social media to boost your search engine rankings;
> Social media targeted advertising explained;
> Free and low-cost tools you can use to accelerate your results.


Speaker BIO

Dan Soschin

From Silicon Valley to Sweden and from Toronto to Tampa, Dan Soschin tackles the tough topics of marketing such as branding in a digital economy, social analytics, and customer service in the age of internet. Attendees at Dan’s sessions laugh, cry, and typically leave with hands-on tactical things to do the very next day. Yes! You can do this at home!
When not globe-trotting to spread the gospel of branding, Dan’s typical day includes guiding the marketing strategy for healthcare and medical education companies throughout the USA and building high performing marketing organizations.
Dan got his start in technology where he contributed to the launch of four start-ups over a before jumping into higher education. He’s the type of guy that DVRs the commercials, and not the TV shows.
Dan currently resides in Tampa, Florida, with his lovely wife (a Pilates instructor), his toddler (a champion of cuteness), and more than 1,000 Pez dispensers (yes, he ate all the candy).

Who should attend

> Recruiters
> Headhunters
> Human Resources Directors
> Recruitment & Selection Directors
> and all professionals who regularly recruit and hire


What will you cover

Learn how:
> Social recruiting has transformed the recruitment process
> Candidates can be found and approached directly via profiles
> To build your recruitment brand on social media
> To establish an employer branding strategy
> To use social media to boost your search engine rankings
> To write great recruiting job advertisements

Topics Covered:
> Facebook
> LinkedIn
> Twitter
> Glassdoor
> Employee Advocacy Programs
> Search Engine Optimization (SEO)
> Employer Branding & Websites
> The Large Job Sites
> Writing Job Descriptions / Advertisements

Venue & hotel

Let'sTalkGroup - Lisbon Headquarters


1 Attendee: 580€*

* Plus VAT rate in force, if applicable. Discount not valid together with other offers.

Ask us tel. +351 21 795 74 68 or email.


phone. +351 217 957 468 or +46 70 76 91 410

Registration for:

Wed, 26/10/2016 - 09:00 - 17:00
Ref#: SH_16
Nº of hours: 7

Signups closed for this Seminar



Human Power - Recruiting
Human Power was formed to meet the challenges of the recruitment, selection and personnel management processes. This project presents itself as a strategic partner in attracting, evaluating and retaining talent, in order to ensure positive discrimination and success for the companies. Acting at an international scope, Human Power guarantees an effective and comprehensive response in different markets and sectors.

phone. +351 21 795 74 68 or +46 70 76 91 410